Jyothi V K is the General Counsel and Vice President ( Legal) of Aditya Birla Fashion and Retail Limited, India’s leading fashion conglomerate known for its brands Louis Philippe, Van Heusen, Pantaloons, Tasva, Sabyasachi, etc. A senior leader with over two and half decades of chequered experience in legal practice and in-house legal, she oversees legal risk management, and international brand acquisitions across diverse businesses of ABFRL. She advises on privacy and technology laws, civil, consumer, criminal, and company matters, real estate, POSH law, intellectual property laws, and brand licensing.

Her passion for continuous learning and staying updated in the profession led her to complete a resident master’s course at London in technology law from the prestigious Queen Mary University of London in 2022. She leads a team of 25 lawyers across India. Beyond her role, she serves as a member of the core advocacy committee of the Retailers Association of India. Earlier, she served as the Co-chair of the International Association of Privacy Professionals, Bangalore Chapter, in 2020-2021.

Jyothi speaks on IPR, technology, and privacy issues in national and international fora. In recent events, she has spoken on cybersecurity law, new age fraud, privacy law in D2C businesses, Digital Transformation and IP issues, metaverse, The Digital India Act, and Algorithmic collusion and anti-trust issues.

Jyothi is constantly driven by her passion for innovation; she has extensively introduced digitalization across verticals of the legal function starting in 2010. She devises innovative strategies and legal processes to forecast and mitigate legal risks. Automation of audit processes, video-based training, and certification of legal compliances, automation of approvals are a few. She wJyothiVK-high resolution-pic.jpgas recognized as an exceptional leader for functional excellence by ABFRL in 2020, GC of the Year by the Indian National Bar Association in 2019, and one of the most powerful women in IP by the World IP Forum in February 2023.

Having been into long-distance running for more than ten years Jyothi has participated in more than a dozen half-marathons and one full marathon, she is passionately engaged in yoga, running, and gymming. She also encourages her legal team to engage in a healthy lifestyle and creative hobbies and inspires them to give their best.